Influencer Insights the 75th edition

You might think AI won’t impact your life, but it will. For some, AI will enhance their lives, while others may fall behind.

If you're not familiar with AI, consider asking yourself a few questions after reading this newsletter.

Also, feel free to reach out if there’s anything you know or want to learn more about.

1. Work Smarter, not harder with AI

AI is about to be your new best friend. Whether you’re brainstorming content ideas, editing videos, or running ads, AI tools can save you tons of time and help you scale like never before. Imagine creating a week’s worth of content in just a few hours, all while maintaining your unique voice and style.

Tools like ChatGPT can give you a list of podcast topics or video ideas tailored to your niche. Then, use AI-powered editing tools to cut down the time you spend tweaking and polishing your content. The result? More content, less stress.

2. Master content marketing with podcasts

We all know content is king, but what’s the best way to deliver it? Enter podcasts. Podcasts are an amazing way to build deeper relationships with your audience. People listen to podcasts for hours at a time, which means they’re spending a lot of time getting to know you.

Platforms like YouTube are diving into podcasting, making it easier than ever to find and grow your audience. So, if you’ve been thinking about starting a podcast, 2024 is the year to do it. And don’t worry—it’s not as hard as you think. With a smartphone, a decent mic, and a good backdrop, you’re good to go.

3. Double dip with Social Media

Let’s talk about those short-form videos that are dominating Instagram, TikTok, and YouTube Shorts. These are gold for quick engagement. But here’s the cool part: if you’re already creating long-form content like podcasts, you can easily chop them up into bite-sized clips that are perfect for social media.

Having both long-form and short-form content out there helps you create that omnipresence effect—your followers will see you everywhere, building trust and recognition faster.

4. Crack the code on Search engine marketing

SEO isn’t dead, but it’s definitely evolving. With AI-powered search engines like Google and Bing, you’ve got to up your game if you want to stay visible. The trick? Focus on creating content that only you can deliver—real, experience-based content that AI just can’t replicate.

If you’ve got a story or an opinion that’s unique to you, share it! Whether it’s through a blog post, a video, or a podcast, your personal insights are what will set you apart. And remember, YouTube isn’t just a social platform—it’s the world’s second-largest search engine. So, creating videos that answer your audience’s questions can do wonders for your discoverability.

5. Build deeper connections with Email marketing

Here’s a little secret: email marketing is still one of the best ways to turn casual followers into loyal fans. But getting people onto your email list isn’t always easy. That’s where lead magnets come in—those little freebies you offer in exchange for someone’s email address.

Quizzes are the new hotness in lead magnets. They’re fun, interactive, and they convert like crazy. Use AI tools to whip up a quiz in no time, and you’ll be doubling your email list before you know it.

6. Supercharge your ads with AI

When it comes to spending your hard-earned cash on ads, you want to make sure you’re getting the most bang for your buck. Meta ads (that’s Facebook and Instagram) are still a great choice, especially when you’re trying to grow your email list.

But here’s the thing: AI can take your ad game to the next level. Use AI to craft perfect ad copy, target the right audience, and even optimize your campaigns in real-time. It’s like having your own personal marketing manager, but without the hefty price tag.

Here are 5 questions that you should ask yourself

• Should I start a podcast to connect more with my audience?

• Am I turning my long videos into short social media clips?

• Is my content unique and based on my personal experiences?

• How can AI improve my ads and grow my email list?

• How can AI make my content creation faster?

 🔥 Influencer shoutout

NOU is a versatile artist blending the vibes of Detroit and Honolulu, sharing their unique sound and creative journey with a growing audience. NOU’s latest releases, "Champagne and Kisses Too" and "Summer Nights," showcase her talent and are available now. Represented by @kathymulleragency, NOU continues to make waves in the music scene, combining her artistic flair with a deep connection to her roots in both Detroit and Honolulu.

🔥 New brand on Social Cat

The Enhanced Man is a wellness brand focused on providing high-quality supplements designed to improve various aspects of men's health. The brand offers products targeting energy and vitality, testosterone and hormone regulation, weight loss, digestion, and overall wellness. Their range includes natural supplements, multivitamins, protein products, and specialized items like mushroom complexes and sleep aids. With a focus on holistic health, The Enhanced Man aims to help men optimize their physical and mental performance. They also offer free worldwide shipping.

It might take you 30 seconds, but it will help us a lot if you give us a rating and write a short opinion.

See you next week!