Hey hey 👋

Let’s talk about something that doesn’t get enough attention in the creator world: your mindset.

You can have the best lighting, killer captions, and trending sounds—but if your energy is off, people feel it.

And if you’re not feeling you, it’s hard to show up in a way that connects with your audience.

So this week, we’re going inward. Because real influence?

It starts before you even hit “record.”

Earn your own respect

You ever finish a task and think, “Damn, I did that”?

That’s the feeling. Self-respect doesn’t come from compliments—it comes from doing the hard thing, even when no one’s watching.

✅ Challenge for today:

Pick one thing you’ve been avoiding (posting a Reel, pitching a brand, reaching out to a new collab)—and do it today. Just one. Then give yourself props.

Shift your focus

Here’s a mindset hack from Tony Robbins:

You don’t experience life, you experience what you focus on.

If you’re stuck thinking about low views, missed deals, or “why isn’t this working?”… guess what you’re gonna feel? 👀

Flip it.

✅ Try this:

Before you scroll or post, ask:

What’s working right now?

What am I proud of today?

Even small wins count. ESPECIALLY small wins.

Morning “priming” (aka set the vibe)

Your energy online reflects your energy offline.

Tony does this thing called “priming” every morning, and no, it’s not skincare.

✅ Try this in the AM (takes 5 mins):

• Think of 3 things you’re grateful for (really feel them)

• Send love/good energy to someone in your life (or your audience!)

• Visualize crushing 1 goal like it already happened

(Picture that brand collab email landing in your inbox 😏)

This centers you before the day starts pulling you in 50 directions.

Be pulled, not pushed

You don’t need to hustle 24/7 to succeed. That energy burns out fast.

Instead of pushing yourself out of fear (“I need to grow or I’ll fail!”), get pulled by something you actually care about.

✅ Ask yourself:

Who am I doing this for?

What lights me up about this work?

When your “why” is strong, showing up gets a whole lot easier.

 🔥 Influencer shoutout

Bill Lennox is a 6’5” Scottish content creator based in England who blends style, authenticity, and bold personality into every post. With over 11K followers, Bill documents his life through fashion-forward outfits, travel moments, and candid personal reflections — all delivered with a sharp sense of humor and unapologetic openness, especially about mental health. Calling himself a “bipolar baddie,” he breaks stereotypes and brings realness to the feed, making him both relatable and refreshingly unique. If you’re looking to collaborate with someone who keeps it real while looking sharp, Bill’s your guy.

🔥 New brand on Social Cat

Flux is a UK-based brand that specializes in plant-based nootropic supplements formulated specifically for women. Their products are designed to enhance cognitive functions such as focus, energy, and mental clarity

by utilizing science-backed, natural ingredients without fillers or additives. Flux emphasizes the integration of their supplements with a balanced lifestyle, highlighting the importance of sleep, nutrition, exercise, stress management, and hormonal health to optimize overall well-being and cognitive performance.

It might take you 30 seconds, but it will help us a lot if you give us a rating and write a short opinion.

See you next week!